Content Upgrade 101
Now let's move on to the second strategy you need to reach 1,000 subscribers.
Content upgrades.
A content upgrade is a premium piece of content, specific to a blog post, that you give your readers in exchange for their email addresses.
To give you an idea of how effective they can be, one Videofruit reader, Ryan, used a content upgrade to add 400 new email subscribers to his list (all from one blog post).
It took him 2 years to get 200 email subscribers, and then with one content upgrade, he tripled his list! Just over 50% of my list has been built by using content upgrades.
Before we jump into implementation, study these 3 examples of content upgrades.
By the end of this lesson you should have a clear picture of what a content upgrade is and how it works.
Resources: How to setup a WordPress blog
Module Three
Duration: 10 minutes
Module Progress:
Action Items
- Read and watch this lesson.
- Take the short quiz at the end of the lesson.
- Continue to the next lesson.
You must complete and submit the assignment in the previous lesson before starting this lesson.