How to Promote Your Giveaway
Now you have a really good item to give away.
Great.
But that's only one piece of a marketing giveaway. Without the proper promotion plan, you'll waste a bunch of time and money.
Your promotion plan is HUGE. I recommend using a 4-prong approach to make sure you reach as many people as possible with your giveaway.
Below I'll outline and walk you through each strategy.
Strategy #1: Call in Favors
Strategy #2: Past Interviewees Strategy #3: Roundup Posts
Strategy #4: Backlinkers
Resources: Outreach Scripts
Assignment
Your assignment for this lesson is to watch all four strategic promotion videos above. Then use those four techniques to create a list of 250 people you can reach out to for promoting your giveaway.
This will take several hours (at least).
That's ok!
Take your time. Be thorough.
Then once you've completed your list, move to the next lesson. Once you've completed all 4 lessons on the marketing giveaway, I'll give you the green light to launch yours.
Module Three
Duration: 3-5 hours
Module Progress:
Action Items
- Read the lesson.
- Watch each strategy video.
- Put together your targeted outreach list.
- Continue to the next lesson.
You must complete and submit the assignment in the previous lesson before starting this lesson.